singapore advert

After Germany’s thrashing of Brazil on Tuesday, this advert has garnered much ridicule.

An anti-gambling group in Singapore are trying to hide their blushes after scoring an own goal with a World Cup anti-gambling advertisement.

The advert features a crestfallen young boy telling his friends that his father bet his life savings on Germany – who have now reached the World Cup final after thrashing the host nation Brazil 7-1 on Tuesday.

“Often the people who suffer from problem gambling aren’t the gamblers. Kick the habit. Stop problem gambling,” the National Council on Problem Gambling say in the advert.

The video, which has run every day of the World Cup, went viral on social media immediately after the Brazil game ended.

Singapore government ministers, who regularly post comments on topical local issues, were quick with some tongue-in-cheek remarks.

On his Facebook page, the manpower minister Tan Chuan-Jin wrote: “Looks like the boy’s father who bet all his savings on Germany will be laughing all the way to the bank!”

Another government minister, Teo Ser Luck, wrote “Germany beat Brazil 7-1! Brazil need to find out what went wrong and I need to find the scriptwriter for the gambling control advertisement.”

The anti-gambling campaign comes as some Singaporeans have been embroiled in one of the world’s biggest match-fixing scandals. Last year, an inquiry by European police forces uncovered a global betting scam run from Singapore.

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