To further strengthen its presence in the online gambling sector, Lindar Media has penned a deal with two top-tier software developers to deliver more gaming choice to their flagship brand – MrQ. The UK-based operator of white label online bingo and casino brands welcomed Blueprint Gaming and PariPlay aboard, resulting in top titles such as Megaways slots joining the MrQ brand.
Commenting on the deal, Savvas Fellas, the managing director at Lindar Media said: “We found PariPlay to be the best suited partner for our strategic growth and plans. We are very excited about the opportunities PariPlay fusion will allow us to explore from both an acquisition and retention point of view. With the right suppliers and the right technology, we can grow MrQ’s portfolio of slot content in the least amount of time with the least amount of friction.”
PariPlay’s deal will see their full suite of games joining titles from third-party suppliers such as NetEnt and Quickspin, including Gold’orado, Viking Glory, Dragons of the North, Gems & Riches, Medusa Money, Treasure Temple, Wild Thirst and many, many more.
Richard Mintz, commercial and marketing director at PariPlay commented: “Partnering with a successful bingoplatform like MrQ is another key development in PariPlay’s overall growth.”
He continued: “As an industry-leading supplier, our PariPlay fusion platform delivers enhanced and innovative content that offers our partners an edge in the broader iGaming market. We’re also proud to provide a seamless integration process that ensures players have access to unique and interactive gaming experiences.”
Blueprint Distribution Deal:
Three days after news emerged of the signed deal between Lindar and PariPlay, we received news of a distribution deal between Lindar and Blueprint Gaming and the UK-based software developer has already gone live with flagship online bingo brand – MrQ, the home of free bingo.
The terms of the deal will result in the animated Top Cat, head-banging Beavis and Butthead and bumblingInspector Gadget joining the games lobby at the popular online bingo website. Bigger thrills are yet to come with the Megaways branded slots, featuring 6-reels, up to 117,649 ways to win with bonus spins, scatter pays, cascading reels and big wins!
Fellas, managing director at Lindar, said: “We’re excited to have secured this deal with Blueprint Gaming, which will allow MrQ players to enjoy some of the industry’s most fun and engaging slot games. This is an important step in our efforts to further improve the quality of our casino ofering to complement our core bingo product. We can’t wait for Blueprint games to go live.”
Jo Purvis, director of marketing and relationships at Blueprint said: “This is a great partnership for us and further demonstrates the appeal of our games. We know that our online slots work well as a cross-channel tool for online bingo operators and fully expect MrQ players to enjoy the thrilling experience that our innovative content offers.”
Lindar noted that welcoming Blueprint with their diverse portfolio of slots “will significantly enhance the operator’s casino offering” whilst reaching a wider audience.
Source: “Blueprint Gaming secures content distribution agreement with Lindar Media”. Blueprint Gaming. October 28, 2019.
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