F1 In A New Spin

On November 15^th, just days before the Las Vegas Grand Prix FIA Formula 1 World Championship, Play’N GO, the developer of the smash-hit Book of Dead slot, announced a new partnership with MoneyGram Haas F1 Team.

The multiyear deal will result in the Play’N GO logo being featured on the side of the VF-23, plus it will also become part of the team’s apparel for the remainder of the 2023 season. The logo of the Swedish software developer will also be added to the race suits of MoneyGram Haas F1 Team drivers Kevin Magnussen and Nico Hulkenberg in time for the start of the 2024 FIA Formula 1 World Championship. 

Long Term Collaboration

“F1 is one of the premier global entertainment properties, where sport and technology are pushed ever forward in one of the most highly regulated and thrilling competitions in the world,” said Johan Törnqvist, Chief Executive Officer and Co-Founder of Play’N Go.

“We believe that entertainment, combined with strong regulation and innovation, will allow the gaming industry to continue to flourish for many years to come. Our partnership with the MoneyGram Haas F1 Team will introduce our games to a whole new global audience, and we are thrilled to be a part of Haas’ journey to drive forward performance and innovation both on and off the track.”

“We’re delighted to be working with Play’N Go, a global leader in the gaming industry,” shared Guenther Steiner, Team Principal of MoneyGram Haas F1 Team.

“The scale of their ambition matches ours perfectly – striving for progress through integrity, innovation and entertainment. They are a true global player, who are leading the way in the expansion of the gaming sector right here in America too. I’m certain we’ll be able to showcase the excitement of Formula 1 to legions of new fans, both here at home and internationally through this partnership. Our collaboration is a long term one and I’m really looking forward to building a powerful proposition together over the course of the next few years.”

Impressive Stuff

Did you know Play’N Go games regularly attract more than one and a half million unique players every day? That’s over a quarter of a billion gameplay rounds every single day too! With that in mind, it’s no surprise to learn the industry leading developer picked up no less than three awards at the 5Star Media’s Starlet Awards bash recently!

On November 14^th, Play’N Go collected awards for Mobile Supplier of the Year, Slot Provider of the Year and the coveted Game of the Year Award (Rise of Olympus 100). Less than 48-hours later and an announcement is made regarding a brand-new slot – Invading Vegas: Las Christmas, and it’s absolutely crazy!

Bright lights of Sin City, Elvis impersonators, jesters and jokers and…aliens? Invading Vegas: Las Christmas is literally bursting with out-of-this-world fun as well as mystery symbols with accompanying multipliers of up to 10x, bonus spins, stacked wilds, walking wilds and a lock on re-spin mode where no win could result in a re-spin and win!

Source: “Play’N Go and MoneyGram Haas F1 Team Announce New Partnership”. Play’n GO. November 15, 2023.