This weekend in Germany at the Hockenheimring Grand Prix, the Interwetten logo was present.
Online gambling firm Interwetten have announced a short-term sponsorship deal with the Lotus Formula One motor racing team.
The sponsorship will run for just two consecutive races, with the Interwetten branding appearing on the side pod of Lotus’ cars.
This is not the first time the betting firm has sponsored Lotus. This weekend in Germany at the Hockenheimring Grand Prix, the Interwetten logo was present on the cars.
It is also scheduled to feature on both Lotus cars at the Hungarian Grand Prix this coming weekend.
Interwetten: the first company in the world to offer sports betting online.
The Hungarian Grand Prix will be the final race before Formula One enters its summer shutdown period.
Lotus currently sits eighth in the 2014 Formula One constructors’ championship having scored just eight points from ten races so far this season.
All of these points have been won by French driver Romain Grosjean, with teammate Venezuelan Pastor Maldonado yet to score a point.
Matthew Carter, the Lotus team’s Chief Executive, said: “Interwetten is a dynamic and exciting company who recognises the value of joining us at this point in the year for two very popular and well supported races.
Interwetten have announced a short-term sponsorship deal with the Lotus Formula One motor racing team.
“The E22 is the best looking car on the grid and the Interwetten logo is a suitable adornment as we continue our fight on track.”
Interwetten was founded in 1990. Today, it offers its customers sports betting, live betting, a casino, a live casino, as well as a host of other online gaming. It was the first company in the world to offer sports betting online, revolutionising the industry in 1997.
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